PART 1 - Roz Campbell founded Tsuno a social enterprise after a defining life experience while studying. She talks about her experience of getting and ultimately turning down an offer to sell a part of the business.
Show Notes
@RozCampbell is the #founder of @Tsuno a #socialenterprise that sells #bamboofiber #sanitarypads liners and #organic #cottontampons. Tsuno sells via retailers around the country and internationally, and online direct to the consumer through the business website. Half of the profits go to @OneGirl who send girls to school in #SierraLeone
Her business started in 2011 while studying Industrial Design at @RMIT in Melbourne and being on a traditional professional trajectory to #designfurniture. But an incident in Europe while on a study tour changed that. She got her period and asked a European friend if they a pad or a tampon? Her friend told her she did not use those and what followed was an education about the #menstrualcup.
In this episode we cover;
- her personal experiences and lessons learned after she considered, and ultimately declined, an unexpected offer to sell a share of her business
- getting really excited about this concept of a #reusableproduct, that you only have to buy once every ten years, that was also really good for the #environment
- getting inspired and getting back to Australia to get started
- launching in 2014 with a #crowdfundingcampaign - like a big community project
- #sustainability
- the work #onegirl does to get more #girls to #school who were not able to go to school because of a various number of reasons - #poverty #periods
- a program called #LaunchPad
- dealing with someone essentially knocking on the door and saying, "they really like your business, and we would like to buy in?"
- #exitstrategy #exitplanning
- #bigquestions;
- your strengths
- why things are not changing fast enough
- could bringing someone else on board make it better
- could hand this over to someone else
- what can I do next if I handed "my baby" over
- #offmarketsales
- #emotionsinbusiness
- trying before buying (coming up with an agreement to try working together for three months before selling)
- @kerrcapital #businessownersdiagnostic
- seeing your business through the eyes of a buyer
- getting increased #businessvalue from making the business less dependent on the owner
- realising your business is an investment and cultivating value
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